Prices, plans and reviews
What Is Systeme.io? A Systeme.io Review of Features, Pricing and How It Works
Facts checked
Short answer
Systeme.io is an all-in-one online business platform. In one account you can build sales funnels, send email campaigns, host courses, run a blog and website, and manage your own affiliate program. It has a free tier with 2,000 contacts and paid plans from $17 a month, and it charges 0% transaction fees.
Key facts
- What it is
- All-in-one marketing platform
- Main tools
- Funnels, email, courses, affiliates
- Users
- 500,000+ entrepreneurs
- Free plan
- 2,000 contacts, no card
- Paid plans
- $17, $47 and $97 a month
- Transaction fees
- 0%
- Best for
- Beginners and small businesses
Some links are affiliate links: if you upgrade to a paid plan, I may earn a commission at no extra cost to you.
What is Systeme.io?
Systeme.io is an all-in-one marketing platform that lets you run your business from a single dashboard. You can build a sales funnel, send email marketing campaigns, host courses, publish a blog and website, and manage your own affiliate program, all in the same dashboard. Its home page says it powers more than 500,000 entrepreneurs.
If you have never used a tool like this, think of it as a toolbox. Normally you would need a page builder, an email service, a course platform, a checkout and an affiliate tool, and each one has its own login and monthly bill. Systeme.io, sometimes typed as "system io", puts them together so they work as one marketing tool. That is the whole idea behind an all-in-one platform.
I've used Systeme.io for more than five years, and I teach it on my YouTube channel. The first question my viewers ask is whether it suits someone who has never built a funnel. In my experience it does, and you can find out for free, because you can start for free without a credit card.
How does Systeme.io work?
The platform works as a simple chain that follows your customer journey from the first click to the sale:
- A visitor lands on a page that you built with the drag-and-drop editor.
- They join your list through an opt-in form, so you generate leads.
- Automation starts. A rule tags the new contact and begins an email sequence.
- They buy. A checkout page takes the payment, and you can add one-click upsells and order bumps.
- They get access. A course, a download or a community opens for the customer.
- Partners promote you. People you invite can earn commission on your offers.
Every step is a feature inside Systeme.io, so you don't need Zapier or other tools to connect them. The Techno Galaxy makes the same point: you can tag a customer and add them to an email sequence with no outside integration. (watch)
What does Systeme.io include? A suite of tools in one account
These are the main features, based on the home page and the pricing page:
| Feature | What it does |
|---|---|
| Sales funnels | Linked pages from landing page to checkout, built from templates |
| Email marketing | Unlimited emails, newsletters and automated email campaigns |
| Marketing automation | Rules and workflows that tag contacts and start sequences |
| Courses | Lessons and modules for unlimited students |
| Partner management | Create your own affiliate program and pay your partners |
| Website builder | A website and a blog in up to 2 languages on the free tier |
| Booking calendar | Let people book meetings with you |
| CRM and pipelines | See your contacts' activity and track deals |
| Evergreen webinars | Pre-recorded webinars that run on a schedule |
| Communities | Build a community with unlimited members |
| Physical products | Sell physical products, with variants |
| Link-in-bio pages | A mobile page for your social links |
| Sub-accounts | Manage several brands or clients from one login |
| White label | Rebrand the platform and resell it |
Digital marketing tools like these used to need several subscriptions. You can also connect a custom domain, and the pricing page says every plan includes at least one.
Sales funnels and the sales funnel builder
A sales funnel is a path of pages that moves a visitor towards a purchase, and the sales funnel builder is the most popular part of Systeme.io. You choose a template, change the text and pictures, and publish it. A typical funnel has an opt-in page, a thank-you page, a sales page and a checkout. If you want to see the starting points, read my guide to Systeme.io templates. A webinar funnel works the same way, except that the opt-in page sends people to a webinar instead of a download.
Email marketing and automation
Email is how you stay in touch with the people on your list. A Systeme.io account lets you send newsletters to everyone and set up automated sequences that start when a rule fires. The pricing page lists unlimited emails on every plan, so you pay by contacts rather than by sends. Reviewers say the email editor is basic, and that is fair: it handles text and simple layouts well, but it is not a design studio.
Courses, memberships and digital products
You can sell lessons and downloads from the same account. An online course can be free or paid, and the pricing page says students are unlimited. Because access is controlled by what a customer bought, many people use it for membership sites too. A digital product, such as an ebook, template or video, sits next to the funnel that sells it. If you sell physical items, Systeme.io supports those as well.
Affiliate marketing, built in
Systeme.io has two sides when it comes to partners. You can run your own program, so people promote your offers and earn commission, and you can also join the Systeme.io program yourself. Anyone can join the company's own program for free and earn 60% lifetime recurring commission. I explain both in my Systeme.io affiliate program guide.
Who is Systeme.io for?
Systeme.io is designed for people who want to build something online without technical knowledge or coding. It suits:
- Beginners who have never built a funnel. Phil from Funnel Scene says it is one of the first platforms he would recommend to beginners, because it focuses on simplicity. (watch)
- Coaches and course creators who want to sell lessons and collect emails in one place.
- Small businesses and freelancers who want one affordable tool instead of many.
- Agencies, thanks to unlimited sub-accounts and the white label option.
It is a weaker fit for businesses that need deep customization or very advanced automation. Phil says anyone running a large agency may outgrow it.
Systeme.io pricing: how much does it cost?
The paid plans start at $17 a month, and Systeme.io's pricing has four public plans. All of them include unlimited file storage and 0% transaction fees.
| Plan | Per month | Per year | Contacts |
|---|---|---|---|
| Free | $0 | $0 | 2,000 |
| Startup | $17 | $170 | 5,000 |
| Webinar | $47 | $470 | 10,000 |
| Unlimited | $97 | $970 | Unlimited |
Annual billing costs 10 times the monthly price, so you get two months free. Annual plans also include the free migration service, which moves your business from another tool. I explain each plan in my Systeme.io pricing guide, and the limits of the $0 tier in Is Systeme.io really free?.
Systeme.io vs ClickFunnels and Mailchimp
Systeme.io publishes its own comparison page, so treat these as the company's claims. ClickFunnels is a funnel builder that starts at $97 a month, while Systeme.io starts at $0 and adds email, courses and partner tools. Mailchimp is an email tool whose free tier covers 500 contacts, against 2,000 here. For a beginner, the lower entry price and the single login are the main reasons people choose Systeme.io. You can read the longer comparison in my Systeme.io review.
Pros and cons of Systeme.io
Pros
- A plan that costs nothing, with no time limit and no credit card.
- Every main tool in one dashboard.
- 0% transaction fees on every plan.
- Templates for funnels, pages and websites.
- Customer support that answers 7 days a week, with an average response time under 2 hours, according to the pricing page.
Cons
- The email editor and course design are basic, according to reviewers.
- Analytics are simple, so deep reporting is not what it is built for.
- The free tier has one automation rule and one tag, so you outgrow it quickly.
- It is not built for heavy customization.
How to use Systeme.io for the first time
- Open a free account (this is a Systeme.io affiliate link). You don't need a credit card.
- Pick a template from the library and build your first funnel.
- Add an opt-in form and a short welcome email sequence.
- Connect Stripe or PayPal when you are ready to sell.
- Upgrade only when you hit a limit.
If you already have a business on another platform, ask about the free migration before you pay for anything.
Frequently asked questions about Systeme.io
These are the questions about Systeme.io I hear most often. Short answers are also at the top of this page and in the FAQ box.
Is Systeme.io good for a complete beginner? Yes. The interface is simple, and the templates mean you never start from a blank page.
Can I run my whole business on it? Many people run their business this way, because funnels, email, courses and advanced features such as webinars are all in a single dashboard. Some move other tools in later.
What happens if I outgrow the free tier? You move to a paid plan, starting at $17 a month for Startup, and your pages, contacts and funnels stay where they are.
Is Systeme.io worth trying for your online business?
If you are starting out and don't want to pay for five tools, yes. It is free to test, easy to learn and cheap to grow with. You may outgrow it one day, but by then your business will have grown too.
Frequently asked questions
What is Systeme.io in simple terms?
It is one website where you build your online business tools. You make sales funnels, send emails, host courses, write a blog and run an affiliate program, all with one login instead of five separate tools.
Is Systeme.io really free?
Yes. The free tier has no time limit and needs no credit card. It includes 2,000 contacts, unlimited email sends, 3 sales funnels and 1 course.
What can you build with Systeme.io?
Sales funnels, landing pages, websites, blogs, email campaigns, courses, communities, booking calendars, evergreen webinars, physical product stores and link-in-bio pages.
Who uses Systeme.io?
Creators, coaches, course sellers, affiliate marketers, freelancers and small business owners, especially people who are new to online business.
How is Systeme.io different from ClickFunnels?
ClickFunnels is mainly a funnel builder that starts at $97 a month. Systeme.io has a free tier and also includes email marketing, courses, a blog and affiliate management in the same account.
How does Systeme.io make money?
It charges for its paid plans, which start at $17 a month. It takes 0% of your sales, so its income comes from subscriptions, not from your revenue.